Social Media Manager


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Job Description

Under the Director of Marketing, the Social Media Manager will work closely with Eighth Generation’s marketing team and manage Eighth Generation’s social media accounts, creating daily content and engaging digital audiences by blending trending, product, and educational posts. The Social Media Manager may also assist in other daily marketing tasks. Our goal is to share authentic Native art, excellence, and values with a global audience while empowering customers to shop Native.

Skills & Qualifications

Minimum 2 years’ experience in social media account management

· Solid knowledge of social media analytics and reporting tools

· Able to receive and implement constructive feedback

· Excellent written and verbal communication skills with ability to differentiate “voice” among platforms

· Able to work with tight deadlines and on multiple projects at once

· General knowledge of Native American and/or First Nations issues

· Ability to work in Canva and Lightroom or Photoshop to edit photos; ability to work in Premiere, Lightroom, or InShot to edit videos

· Previous experience with Shopify a plus

· Associates or other 2-year degree required; Bachelor’s degree preferred

· Experience with Outlook, Slack, and Trello a plus

Duties & Responsibilities

Create daily content calendar for social media platforms, including Instagram, Facebook, TikTok, X, and occasionally YouTube, among others.

· Schedule daily content through Sprout Social.

· Create content for various platforms, ensuring consistency and adherence to the content calendar.

· Take and edit photo/video content with Eighth Generation’s iPhone and digital SLR.

· Write social copy for posts and add transcriptions where necessary.

· Monitor social media channels for comments, messages, and mentions, and respond promptly and appropriately to engage with our audience and address inquiries or concerns.

· Monitor key social media metrics and analytics to evaluate the performance of content and campaigns.

· Stay up-to-date with social media trends and best practices and leverage those to grow our accounts.

· Build influencer marketing program.

· Host giveaways on social media accounts.

· May assist on off-site photo shoots throughout the year (driving reimbursed).

· Assist with general marketing tasks as needed.

· Other duties as assigned.

Salary & Benefits

$70,000-75,000 annually

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